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Webdesign and Graphical User Interface Design
 
   

As emailing designer (and HTML integrator) I follow the strict rules regarding maximum width, fixed URL's, image tagging, font colours and inline CSS and I respect the additional limitations imposed by certain email clients regarding backgrounds and images. A good copy in bitesize portions is important as well, just as an unambiguous and prominent call to action.

The examples here below give you an idea of different types of newsletters or emailings. Some (such as the Vampire emailing) are done within a very limited timeframe.

 
       
       
    Permesso / BELGIAN WINE FAIR  
 
 
Agency :
Client :
Year :
Project :
Type :
My role :
LBi (www.lbigroup.be)
LBi
2008
Pitch eMail design for Permesso
eMailing
Lead eMail Designer / HTML & inline CSS integrator
 
       

       
   

An emailing design for Permesso, an agency that's specialized in email marketing. This was the pitch design that landed LBi the deal with Permesso. Here below is one of the accompanying animated banners.



Specifics : -
Used software: Fireworks / Dreamweaver
 
       
       
    Permesso / DANS DER VAMPIEREN  
 
 
Agency :
Client :
Year :
Project :
Type :
My role :
LBi (www.lbigroup.be)
Permesso
2010
eMail design for Permesso
eMailing
Lead eMail Designer
 
       

       
   

Another Permesso emailing, this time for a musical called 'Dance of the Vampires'. An emailing like this, if there are a couple of good pictures to start from, requires less design research and takes less time.

And what's with that ugly orange button? Well, buttons like this tend to have a higher click-through-rate, and since I'm also focused on business objectives...

Specifics :

-

Used software: Fireworks
 
       
       
    SARA LEE / DOUWE EGBERTS  
 
 
Agency :
Client :
Year :
Project :
Type :
My role :
LBi (www.lbigroup.be)
Sara Lee
2010
eMail design for Permesso
eMailing
eMail Designer
 
       

 

 
       
    An exploratory emailing for Douwe Egberts coffee. This version of the emailing uses bitmaps for text, which is not advisable. If bitmaps would be required, tagging them correctly is essential.

Specifics :

-

Used software: Fireworks
 
       
       
 
 
   
 
 
 
Endorsements by Colleagues and ClientsDesign SkillsIllustration SkillsManagement Related Skills
Webdesign (websites, intranets, extranets, minisites,...)
Graphical User interface Design (ipad, iphone, smartphone,...)
E-Mailing & Newsletter Design (+ static HTML & inline CSS creation)
Logo Design
Flash (banners, animation & Flash Interface Design)
Usability
   
Illustrations (different styles & techniques)
Fantasy Art (for children's books & Role Playing Game books)
Cartoons
Comics
Image Compositing & Photo manipulation (aka. "Photoshopping")
   
Team Management
I am the former Director of the Design Department of a major web agency.
Art Direction, Quality control & Coaching
Follow-up of the visual quality and consistency of the project & support for junior designers.
Fireworks Coach
Teaching the most cost-effective tool for Web & GUI Design.
   
 
 
 
And... Non-Professional Activities and Articles
 
 
Curriculum Vitae (short)
Curriculum Vitae (detailed)
Why choose Fireworks over Photoshop? (article)
Links
Sitemap
Underrated Music Albums
The Best CD Artwork
Selection of awful CD art
Dutch Roleplaying Games / Nederlandstalig Rollenspel
   
Starspawn (My live Heavy Metal band)
Unk! (My Dance Metal studio project)
My Children's book project
 
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  Copyright 2012, design and artwork by Foob (Johan Wuyckens), +32 478 789128 / johan.wuyckens @ hotmail.com